Institution’s Innovation Council (IIC) and Department of Textile and Fashion Designing and Costume Design and Fashion has organized a workshop on Effective Sales and Marketing Strategies for Entrepreneurs/ Startups on 10.01.2025 at Velappar Hall A/C. The event commenced with a prayer song. The welcome address delivered by Mrs. S. N. Priyadharshini, AP, TFD and CDF. Dr. R. Vimal Nishant, Principal / ECCS gave the presidential address. Dr. K. Manjula, Programme Head, School of Arts and Science, felicitated the gathering. Then Visionary address delivered by Dr. T. Shankar, Chief IQAC, and Dr. K. Christie Jennifer, Head/TFD & CDF has delivered Guest introduction. Mr. BALAKUMAR SELVARAJ, Research and Technical Director of Fiber Chem polymers Private Limited. He encouraged young students to become entrepreneurs/ Startups. The vote of thanks was given by Mrs. D. Padmalatha, AP, TFD & CDF and IIC Member. The programme ended successfully with the National Anthem.